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New Zealand Tourism
The Talisman of Travel


What is New Zealand tourism ?

Aotearoa Tourism is unique in that it is still in development, still growing. When you visit New Zealand you are part of that development. As a New Zealand tourist you are contributing to the formation of the industry and its promotion and protection of the land and people.

Because of this New Zealand travellers look for the rare, the “off the beaten track” locations. They are often drawn to the local regions beyond the cities and towns with their immovable tourist foundations and help develop the economy and promote the journey through tourism.

New Zealand Tourism - 1 Contributor Phillip This could only happen with New Zealanders and Maori themselves being the keenest of New Zealand tourists and travellers. Their love for all that is New Zealand, all that is Aotearoa, is crucial to tourism development and expansion.

When did tourism in NZ start?

It’s 1881 and with your friends you set out accompanied by a Maori guide across the base of the Southern Alps. The scenery is breathtaking with crashing waterfalls and in the shadows, pools dark and still. The rock faces rise and fall giving way to rugged grassed track. Over each rise and incline the panorama unfolds across the sky as if a magician has a surprise to astonish you with.

Present day. With a rucksack, walking boots and trail map in hand you set out across the base of the Southern Alps with friends. This is the popular Routeburn Track between the Hollyford and Dart Valleys.

The scenery is breathtaking with crashing waterfalls and in the cool shadows, pools dark and still echo the past. The rock faces rise and fall with a giants step, giving way to rugged grassed track and trees sentinal in their silent repose. Over each rise and incline the panorama unfolds across the sky as if a magician has a surprise to astonish you with.

New Zealand Tourism - 2 Contributor Phillip
The Routeburn track traverses the magnificent National Parks of Fiordland and Mount Aspiring and have been accessible for the tourist and traveller for over 130 years. Although they weren’t called that then until well into the tenure of The New Zealand Government Department of Tourism which was set up in the early 1900s.

New Zealand Tourism today

Most recently New Zealand’s Milford Sound and Queenstown have been named the top two destinations to visit in the world by members of Trip Advisor the growing and respected online travel community.


And just so you know, in the top fifty destinations of best places to visit on Trip Advisor also came Auckland, Wanaka and Christchurch too.

The New Zealand experience rivals any world-class destination and that is good news for the modern day New Zealand tourist who has expectations.

New Zealand Tourism - 3 Contributor Phillip
That visit to New Zealand is often one of many tourist experiences you may have had on your travels. Being a New Zealand tourist is about participation and active involvement. Those expectations you have for a truly memorable holiday are catered for all over New Zealand.

New Zealand is the authentic cultural and environmental experience the visitor is looking for and it’s why The Complete New Zealand Holiday Guide is here as one of your NZ tourism resources.

So when you visit New Zealand, see the places but also see the country It is inescapable that the majesty of the New Zealand landscape is not alive with a tangible natural spirit that embraces you.

So why not?...

Visit Tapotupotu south east of Cape Reinga at the northern tip of New Zealand.

Journey the west coast of the south island from Tasman bay to Hokitika.

Before winter sets in visit Central Otago and Lake Hayes.The depths of Tangarakau Gorge off the Stratford to Taumaranui road.

Spend a spring evening or two in Raglan and sit down to fish and chips at Mangonui.

The beauty of Papatowai in the Catlins and Sandy Bay in Pelorus Sound.

Wander through Coromandel to Cathedral Cove and take the rail ride from Picton to Christchurch.


This is not an itinerary but a journal of rich travel poetry you lucky New Zealand visitors! Plot your course, open your heart and eyes because New Zealand tourism is more that just a fleeting visit.


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